What is customer experience?

Every customer interaction impacts customer loyalty. Today, the sum of these interactions is known as the customer experience—and it’s more important than ever to measure and improve it.

Use cases image

Customer experience surveys capture insights at each critical touchpoint.

Cx measure ipad
Customer Service Surveys

Measure customer satisfaction

Customer service teams handle delicate customer interactions every day. To do their job well, they need access to actionable customer feedback along the way.

Customer satisfaction (CSAT) and Net Promoter Score (NPS) provide timely insights on customer service satisfaction. Along with other key customer experience metrics, these surveys deliver data that helps companies deliver top-notch service.

Try For Free
Contact Us
Cx monitor ipad
Customer Success Surveys

Monitor customer health

Customer success teams are responsible for the health and growth of key customer relationships. They need reliable data on customer loyalty to predict and prevent churn.

Net Promoter Score (NPS) is a trusted customer loyalty metric that divides customers into three segments: promoters, passives, and detractors. These distinctions give teams the insights they need to manage customer relationships effectively.

Try For Free
Contact Us
Cx track air
Sales Surveys

Track sales performance

Buyers form opinions quickly. Collecting feedback during and after a purchase helps sales teams identify the factors impacting their win rates.

Customer satisfaction (CSAT) and win/loss surveys measure sales performance at key stages of the buyer journey. That feedback arms sales organizations with the knowledge they need to start selling smarter.

Try For Free
Contact Us
Cx collect iphone
Product Surveys

Collect product feedback

Product quality impacts customer experience in a big way, so customer feedback should inform your product roadmap.

User experience and product satisfaction surveys bridge the gap between company and user. When product teams hear the voice of the customer, they can develop better products that pave the way for expansion.

Try For Free
Contact Us
Cx reach ipad
Marketing Surveys

Measure brand perception

Marketing teams need to connect to an ever-changing audience. Whether it’s an email campaign or pay-per-click ad, company messaging impacts brand perception.

Audience surveys help marketing teams analyze consumer preferences and refine their brand image, opening the door to new channels. With greater visibility, marketers can design campaigns that drive revenue.

Try For Free
Contact Us

Ready to turn your customer feedback into action?

See why the world's leading brands use GetFeedback to understand and improve their customer experience.

Try for Free
Contact Us