BRP makes the world’s most exhilarating vehicles. From the Sea-Doo watercraft to the Ski-Doo snowmobile, BRP transforms the world into a playground for outdoor adventurers. And they use GetFeedback to make sure those adventurers have a stellar customer experience at every touchpoint, including sales interactions. When a customer purchases a vehicle, the dealer registers that unit. The customer is automatically greeted with a survey that asks them about their purchase experience. This data gives managers a pulse on high level metrics like customer loyalty and the ability to drill down on things like dealer performance, all of which make a huge impact on the way they do business. Read more about BRP’s customer experience story on the blog.
BRP also uses GetFeedback to measure and improve their service experience. After a dealer contacts BRP support, perhaps for technical information or expertise, BRP closes the case which automatically triggers a service loyalty survey. The dealer feedback allows BRP to understand how their support team is performing, giving them the insights they need to deliver a quality support experience.
After a case is closed, BRP embeds surveys in their email campaigns so that they are served up in a contextual way. Resulting in better engagement, stronger completion rates, and more customer data.
BRP pushes all of their survey responses into Salesforce, giving them instant visibility into metrics like Net Promoter Score and performance by dealer. These real time insights arm their team with valuable data that influences every customer interaction.
Over 10,000 companies use GetFeedback to measure, understand, and improve customer experience.