Creating a Questionnaire That Drives Responses
Staying competitive in business today requires meeting and exceeding customer expectations. To do that, you first need to know what …
Customer Experience vs. User Experience vs. User Interface
I’ve lost count of the number of meetings that I’ve had with copywriters, marketers, and designers where the terms customer …
How to Identify Your Most Important Customer Touchpoints
When tasked with overhauling the customer experience (CX), business leaders often seek to identify the most critical customer touchpoints. The …
New Study: Why Emotional Connection is Essential for Customer Loyalty
Every company wants a slew of loyal customers who are excited about new products, features, and offerings. Indeed, there are …
7 Samples of Feedback Forms for Customers That Actually Work
We know that customer’s opinions and feedback are important because they impact the sustainability of a company throughout its lifecycle. …
CX Tools: Why Few is Better Than Many
CX tools are dominating the software space. In fact, according to Capterra, there are over 300 different customer experience tools …
Customer Satisfaction Questionnaires: Top Benefits of Using Them
Customer satisfaction questionnaires, also known as Customer Satisfaction Score (CSAT) surveys, keep your customers engaged with your brand, keep them …
Build a Customer Service Survey That Will Engage Your Customers
While people feel compelled to be involved in the decision-making process of a company, and love to feel like their …
Net Promoter Score (NPS) Myths Debunked
Net Promoter Score (NPS) is one of the most popular metrics being used in business today. And while NPS has …
CSAT vs. NPS: Similarities and Differences
CSAT vs. NPS is an inevitable comparison that surfaces whenever a company launches a Voice of the Customer (VoC) program to …
Survey Emails: How to Grab Your Customer’s Attention
Survey emails are one of the best ways to get customer information straight from the source. But times are changing, …
Voice of the Customer (VoC) Feedback: Everything You Need to Know
The most critical element to improving your company is not having a visionary CEO, leaders who have “been there/done that,” …