Condit Exhibits, working with their strategic partner Get Feedback, developed an interactive CRM lead acquisition and measurement system specifically designed to gauge the effectiveness of the Broadmoor Hotel's trade show initiatives.

This "off-the-shelf" lead measurement system is a high impact, interactive communication tool that is customer-centric, designed to increase qualified leads, reach true decision makers and gain critical customer intelligence.

Built in management reporting as well as individual participant demographic overviews provide instant follow up by the Broadmoor sales department in order to convert contacts into contracts and drive a timely and measured ROI.

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