Interactive Business Theater:

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here to view a product demo
Increase booth traffic and efficiently deliver
a consistent message to a larger audience. Business
Theater is a proven enhancement to increase leads.
Get Feedback adds to the take-away by making your presentation
interactive.
Interactive presentations increase audience
interest, retention, and product awareness while extracting
truthful, autonomous answers from the participants. Business
Theater is the lead generation platform for a "sales
funnel," developed for trade shows and other group presentations,
to turn Contacts to Contracts.
While attendees are being entertained by
the exciting, interactive presentation in your business theater,
everyone will be called upon to answer your qualifying questions
via a GetFeedback keypad. Their keypad responses
are automatically linked to their badge swipe profile already
in our system.
This method appends the generic contact information
with qualifying details on your key sales qualifying questions.
Asking the right questions, Business
Theater generates qualified “A” leads and provides
your sales force with customer intelligence that will increase
your show objectives and ROI.
So…How Does it Work?

- A visitor enters a trade show booth
and has their badge or business card swiped.
- Moving to the presentation area
of the booth, the visitor is handed a keypad to interact
with the Business Theater
presentation. The visitor
is able to participate in your real-time survey, entering
their answers to your creative questions, using the wireless
remote device.
- An email message, “thanks for stopping
by our booth” is immediately generated and sent to each
visitor. Additional email campaigns can be sent to
your new prospects seamlessly and based on a schedule that
makes sense for you.
- Business Theater
includes a variety of measurement and tracking tools for
you to access online, immediately after your first day at
the trade show!
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